How can you understand if your website is a great website, or what is a great website?
A good site is a site that works, if you have created your site to sell some products, you can state that your site is a good site if it does offer items.
* But are you selling as lots of items as an excellent site offers, or you are just offering a few items from time to time?
* Are your sales pages excellent enouth to consider your site a great site?
* Do you have enough visitors to your website to consider it an excellent website?
* Do you have enough return traffic or all your visitors are first time visitors?
* Do your visitors stay enough time to consider your website an excellent website?
트래픽 프로그램 * How can you know for sure if your site is an excellent site?
* What sort of concerns ought to you be making to yourself to know if your webite is a great site
IF YOUR WEBSITE IS A GOOD WEBSITE, ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW
* Who cares?
* What are you searching for?
* What sort of visitors do you have?
* Which is your concern?
* How should you mesure your success?
WHO CARES?
If the site belongs to a company, then the websites wear ´ t come from a bachelor, there ´ s not just one person that can say if you have a great website, so you will have to round up individuals that are vitally interested
You will discover the techno-geeks, the sales people, the public relations people, and so on etc and everybody of them will have their own idea of what is an excellent website
Once again as the website comes from ALL the business, individuals on your company who care enough to evaluate the website, ought to be asked to sign up with the team and take some responsability about the style of the site
WHAT ARE YOU LOOKING FOR?
Every one of the people who cares about the site will have their own idea of what they want out of a good site. Much of them will simply be talking on behalf of their own departments, however you must require them to believe on behalf of the business.
Every department can have their own objetives, goals and aspirations, every one has his own concept about what is an excellent website, but they need to believe as a business, and the conclusion must please most of them, and if you can, your must develop a great webpage for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every website has first time visitors, returning visitors, curious, buyers, people that showed up by error, individuals that invest a short time at the site, people that invest a long time at the website, etc.
What type of visitors do you desire, the ones that reveal more frequently, the ones that read the most pages, purchases more stuff, purchases more often or invest the most cash?
Which are the most crucial visitors for your company, to believe that you have a good website?
Once you get them you can be pleased that your website is an excellent site.
WHICH IS YOUR PRIORITY?
When you know what everybody desires, you will need to prioritize everyone ´ s objectives.
Will you go after increasing sees, offering more items per check out, provide more details about the business and it ´ s products, improving consumer complete satisfaction.
After a conversation that will depend upon how many people is giving their own viewpoint about what cares most, you ´ ll end up with your own list of priorities, and the ones that will not be pleased with their request, at leas will know why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you be sure that the numbers that you are getting are telling you that your website is a great site, It depends …
* If your primary top priority is to get visitors, then www.Alexa.com and it ´ s ranking can help you on that, but you can likewise utilize some javacript and or cookies.
* If your main goal is profits then the sales will have the leading voice.
* If you are pursuing customer complete satisfaction then you need to agree with the other members of your business how will you gather complete satisfaction data and how will you weigh it.
All the information that you gather must help you take business decisions. It ´ s not a matter of getting as much details as you can, due to the fact that too much details can be as bad as insufficient information.
Make certain that you keep measuring your success, make it part of a consistent enhancement procedure, due to the fact that the web changes month after month.
You ´ ll truly be able to inform if your site is a good website.
Written by Dr. Roberto A. Bonomi